Cayuga County Office of Tourism Presents Marketing Study
Young Strategies, Inc. a research and planning firm from North Carolina was hired by Cayuga County Office of Tourism to conduct scientific research to strategically analyze Cayuga County’s tourism market and update previous studies done a few years prior. A Lodging Property Survey, Inquiry and Visitor Profile Research, and a Strategic Planning Survey for CCCVB Board and staff were conducted to guide future efforts with both short and long-term goals. A list of prioritized strategic recommendations for marketing and product development followed.
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